A new future delivered from Jiyugaoka
- JIYUGAOKA
EVENT COLLABORATION -
Connect experience to growth
Jiyugaoka event collaboration
― Event Collaboration ―
It is probably not uncommon for universities to offer courses in event management. However, there is surely no university that offers a course in which students are entrusted with the sole responsibility of managing a mega event that attracts 500,000 visitors, and where they practice everything from planning to holding the event. The mission given to students taking this "Jiyugaoka Event Collaboration" course is to promote the charms of Jiyugaoka through the operation of the "Jiyugaoka Goddess Festival," which is held for two days every October. They will consult with the Jiyugaoka Promotion Association, the organizer of the festival, and other sponsors, and become the driving force behind the success of this big business event. The skills you will acquire through this process include planning, negotiation, management, action, and collaboration, to name a few. It can also serve as a case study in local branding and promotion of multi-generational communication. This is a rare opportunity for students to develop themselves greatly during their school years. (From Sanno University HP)
Project
― Project ―
01
Jiyugaoka Goddess Festival
The Jiyugaoka Goddess Festival is held for two days every October.
This is a big event held in Jiyugaoka.
Students come up with their own plans for the event and have repeated meetings with the shopping district and supporting companies in order to make it even better.
Although I sometimes run into the harshness of society, I feel joy as my proposed project gradually takes shape, and at the end I feel a sense of accomplishment.
Through practice, you will be able to develop knowledge, skills, and action skills that can be used in society, and this experience will definitely be useful when you enter the workforce.
02
自由が丘ペット特集
~City development where even animals can have fun~
We are engaged in activities to enliven the town of Jiyugaoka.
Jiyugaoka is a city where many people with pets can be seen, especially on the green roads, and there are many pet-related stores as well as stylish cafes and restaurants where dogs are welcome, and stores where you can bring your pet with you regardless of genre.
The students themselves will interview and introduce the charms of Jiyugaoka, a city where you can have fun with your pets.
The article will be updated from time to time, so please use it as one of Jiyugaoka's pet information!
\ Click here to see the latest feature!/
03
Jiyugaoka pet special feature × Instagram
An Instagram dedicated to Jiyugaoka pets is now available!
On Instagram, we will be thinking of different projects from the Jiyugaoka pet special website and posting them from time to time.
Please take a look, as there is definitely useful information for pet owners.
We are also looking forward to your followers and likes!
04
JIYUGAOKA × Mystery solving
A mystery appears in Jiyugaoka...! ?
An event has started where you can walk through the streets of Jiyugaoka and solve puzzles together with Whiprun.
Those who solve all the riddles will receive a prize by lottery!
Event period: 2022.12.3 (Sat.) - 12.25 (Sun.)
You can learn about the city of Jiyugaoka through a puzzle-solving game.
Welcome to the new sensation event!
Lecturer introduction
― Teachers ―
Kouki Nishimura
Used bookstore owner/Jiyugaoka shopping district director
He is the third generation owner of Nishimura Bunseido, a used bookstore in Jiyugaoka that was founded in 1948.
Taking advantage of his expertise as an expert on old books, he collects and researches materials related to Jiyugaoka.
In recent years, he has also been focusing on the business of ``coordinating spaces with books,'' and established LIBRO STYLE Co., Ltd. as a separate corporation.
He is the director of the publishing planning division of the Jiyugaoka Shopping District Promotion Association, where he is in charge of editing the ``Jiyugaoka Official Guidebook'' and ``Whiprun's Jiyugaoka Kabe Newspaper.''
Since 1998, he has been a part-time lecturer at Sangyo University, teaching classes such as ``Jiyugaoka Event Collaboration'' and ``Jiyugaoka Sweets Promotion.''
He has appeared on TV and radio, written and interviewed articles for magazines, and given many lectures.
I like old books.
I like Jiyugaoka.
Toshikazu Sasaki
アドバイザー / 朝日新聞 ＡＳＡ自由が丘代表
"Aiming to be a retailer with close ties to the local community"
His father set down roots in Jiyugaoka in 1967 as the owner of an Asahi Shimbun store, and I am now the second generation.
We would like to be a company that has daily contact with local people, enlivens the city together, and helps the local community. In addition, we aim to be a company that always supports the local community by making maximum use of our network of numerous dealers.
2018 Appointed advisor for “Jiyugaoka Event Collaboration”
2019 Appointed advisor for “Jiyugaoka Sweets Promotion”
Our company provides an environment as a place for students to learn the know-how and production techniques to disseminate the plans devised by students of the University of Industrial Management to society and the local community through newspaper inserts and web advertisements.
Main support:
Advice on the process from production (newspaper inserts) to advertising using Adobe Illustrator (software) and printing machines.
This site “ASUN jiyugaoka” is provided.
